Format

What the rule says

A regulation, decision or policy quoted and dated for shoppers, with jurisdiction, status and who it applies to.

Labels·What the rule saysUK·October 26, 2026·5 min
What the rule says (UK): the DMCC Act 2024 ban on fake and hidden incentivised reviews — and what it means when you read clothing and shoe reviews
The UK's Digital Markets, Competition and Consumers Act 2024 adds prohibitions on submitting or commissioning fake reviews, reviews that conceal an incentive, and publishing reviews in a misleading way. A reader's guide to what the Act's Explanatory Notes say, and how to read clothing and shoe reviews with it in mind.
Labels·What the rule saysEU·October 22, 2026·4 min
What the Rule Says (EU): Directive (EU) 2024/1799 Promoting Repair — What It Requires, Since When, and What It Covers
An explainer of the EU's Directive on repair of goods, per the European Commission's page: adoption and application dates, the Annex II scope mechanism, the repair-based guarantee extension, the European Repair Information Form, national repair-promotion measures, and what the rule, as the Commission describes it, names for clothes and shoes.
Labels·What the rule saysEU·October 18, 2026·5 min
What the Rule Says (EU): The 2-Year Legal Guarantee on Clothes and Shoes — Repair, Replacement, Refund, and Where Commercial Warranties Fit
EU rules give you a minimum 2-year legal guarantee when you buy clothes, shoes and other goods from a seller. Here is how repair, replacement and refund work, when you have to prove a defect, what happens with second-hand purchases, and why a store's own warranty cannot take that right away. Based on official European Commission guidance as it stood when the pages were read (October 2026); the source pages showed no visible effective or update date.
Labels·What the rule saysEU·October 17, 2026·4 min
What the Rule Says (EU): The Planned Revision of the Textile Labelling Regulation (EU) 1007/2011 — Timeline, Scope and Status
The EU is planning to revise Regulation (EU) 1007/2011, the law that currently requires textile labels to state fibre composition. Per the Commission's review page as read on 17 October 2026, a public consultation and a stakeholder workshop have been held, the back-to-back evaluation and impact assessment are still ongoing, and a proposal is planned by the second quarter of 2026. Here is what the current rule covers, why the Commission wants to change it, what the revision is expected to address, and how to check its status yourself.
Labels·What the rule saysUS·October 16, 2026·6 min
What US Warranty Law Means When You Buy Clothes and Shoes
The FTC's consumer guidance explains what a warranty is under US law: written and spoken promises, implied warranties that can last up to four years in some states, why service contracts are different, and what to do when a product fails. Here is how that guidance maps to buying clothes and footwear.
Care·What the rule says·October 14, 2026·4 min
Caring for a GORE-TEX SHAKEDRY Garment: Gore's Special Washing Rules for Persistent-Beading Shells
GORE-TEX SHAKEDRY jackets (rain shells with a persistent beading surface) are the exception in GORE-TEX outerwear care: per Gore's care instructions page, they have no textile outer layer, so you should not apply a DWR treatment, and you wash them on a delicate cycle at 105°F/40°C without tumble drying or ironing. This guide sets out the brand's special-care steps as stated, and how they differ from care for standard GORE-TEX outerwear.
Labels·What the rule saysUS·October 13, 2026·4 min
What the Rule Says (US): The FTC Green Guides and the Open Review of Environmental Marketing Claims, December 2022
A dated explainer of the US Federal Trade Commission's Green Guides for environmental marketing claims: what they are, how they apply to wording like "recyclable," "recycled content," "compostable" and "sustainable," and the status of the FTC's public review as announced on December 14, 2022.
Labels·What the rule saysUS·October 9, 2026·6 min
What the Rule Says (US): The FTC's Made in USA Labeling Rule (16 CFR Part 323) — What the "All or Virtually All" Standard Means on Clothing and Other Products
The FTC's "all or virtually all" standard for unqualified Made in USA claims, now codified at 16 CFR Part 323, what qualified claims look like, and how this voluntary marketing rule sits alongside the separate mandatory country-of-origin labels required for textile and wool products.
Labels·What the rule saysUK·October 8, 2026·5 min
What the Rule Says (UK): The 14-Day Right to Cancel an Online Clothing or Shoe Order Under the Consumer Contracts Regulations 2013
When you buy clothes or shoes online in the UK and simply change your mind — the item is fine, but you no longer want it — your right to return is governed by a different rule from the faulty-goods rules: the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. This explainer sets out what the Regulations say: when the 14-day cancellation period starts (for most orders, from delivery, with special rules for split deliveries and subscription-style regular deliveries), that you can cancel without giving a reason, how the period is extended when the trader fails to tell you about the right to cancel, and the rules' own limits. All statements are drawn from the Regulations themselves as published on legislation.gov.uk, as read for this article.
Labels·What the rule saysUS·October 6, 2026·3 min
What the Rule Says (US): The Fur Products Labeling Act and FTC Fur Rules — What Must Appear on a Fur Garment Label
In the United States, fur garments sold to consumers fall under the Fur Products Labeling Act and the FTC's Fur Rules (16 CFR Part 301). According to the FTC, the rules require fur products to be labeled with information such as the animal's name, the manufacturer's name, and the garment's country of origin. This explainer sets out the legal basis, the rule's core labeling requirement, and the FTC's rulemaking history, based on the FTC's Fur Rules page.
Labels·What the rule saysUK·October 6, 2026·4 min
What the Rule Says (UK): The CMA Green Claims Code — What Environmental Claims on Clothes Must Be
In the UK, environmental claims on clothing fall under consumer protection law backed by the Competition and Markets Authority's Green Claims Code, published 20 September 2021, and a January 2026 supply-chain guidance. What the rules require, who in the supply chain is responsible, and how a shopper can check a claim.
Labels·What the rule saysEU·October 4, 2026·4 min
What the Rule Says (EU): The Revised Waste Framework Directive and Mandatory EPR for Textiles and Footwear — In Force 16 October 2025
The EU's targeted revision of the Waste Framework Directive entered into force on 16 October 2025, introducing common EU-wide rules for extended producer responsibility (EPR) schemes for textile and footwear products. Producers will pay a fee for each item they place on the market, with fees eco-modulated based on sustainability criteria such as durability and recyclability, drawing on criteria developed under the Ecodesign for Sustainable Products Regulation. The revision also sets new rules for how separately collected textiles must be treated and sorted. Member States have 20 months to transpose the Directive and 30 months to establish their EPR schemes, so the direct effects on shoppers will arrive gradually as national laws change. This explainer summarizes what the rule says, in the Commission's own words, and how the reader can track implementation.
Labels·What the rule saysUS·October 3, 2026·6 min
What US Law Requires on Clothing Labels: Fiber Content, Country of Origin and Dealer Identity Under the Textile and Wool Acts
Under the US Textile and Wool Acts, most textile and wool products sold in the United States — per the FTC's guidance — must carry a label listing fiber content, country of origin and the manufacturer or dealer identity. This explainer walks through what the FTC requires, what the exceptions are, and how a shopper can check a label's claims.
Labels·What the rule saysUK·October 3, 2026·5 min
What the Rule Says (UK): The CMA Undertakings From ASOS, Boohoo and George at Asda on Green Claims in Fashion
In March 2024 the UK's Competition and Markets Authority accepted formal undertakings from ASOS, Boohoo and George at Asda on how they label and promote environmental claims. Here is what the brands agreed to, the legal status of that agreement, and what shoppers can check for themselves.
Labels·What the rule saysEU·October 2, 2026·4 min
What the Rule Says: The EU Ban on Destroying Unsold Clothes, Shoes and Accessories from 19 July 2026
From 19 July 2026, EU rules under the Ecodesign for Sustainable Products Regulation prohibit large companies from destroying unsold apparel, clothing accessories and footwear, with medium-sized companies following in 2030 and small and micro-businesses exempt. Destruction remains permitted only in limited cases — unsafe or damaged items, counterfeits and intellectual-property infringements, or items rejected by charities — when companies provide proof and publish annual reports. National authorities enforce the ban with fines, and companies must keep records for five years. Here is what the rule covers, what it does not, and how to verify it.
Labels·What the rule saysEU·October 2, 2026·4 min
What the Rule Says: The EU Digital Product Passport for Textile Apparel — What the ESPR Requires and the Planned Timeline
A regulation explainer for clothes buyers: the EU Digital Product Passport, its legal basis in the Ecodesign Regulation (ESPR) (EU) 2024/1781, what a textile passport may contain under the draft framework, who the requirements cover, and the indicative timeline (planned textiles delegated act in Q4 2027). All textile-specific dates and content are still indicative, since the delegated act has not been adopted.
Labels·What the rule saysEU·October 1, 2026·4 min
What the Rule Says: The EU Green Claims Directive — the Proposed Rules on Substantiating Environmental Claims, and Why They Are Not Law Yet
In March 2023 the European Commission proposed a Directive on substantiating and communication of explicit environmental claims (the Green Claims Directive). On the Commission's page as reviewed for this article, its status is still listed as “Pending”, meaning it is a proposal, not rules in force. This explainer covers what the proposal would require — science-based substantiation, independent verification and governance of labeling schemes — how it fits with the EU's textiles strategy, and what shoppers can rely on today.
Labels·What the rule saysUS·September 30, 2026·4 min
What the US Care Labeling Rule (16 CFR Part 423) Requires on Clothing Labels — and What It Doesn't
An explainer of the FTC's Care Labeling Rule: what a care label must say on garments sold in the US, when symbols or exemptions apply, and where the rule's requirements stop.
Fit·What the rule says·September 29, 2026·3 min
How ASOS Says to Find Your Right Size: The Three-Step Guide
ASOS's customer-care page sets out a three-step process for choosing a size: check how the item fits on the model, consult the Size Guide and product details plus customer reviews, and optionally use the Fit Assistant for a personalized recommendation. Here is the process as the retailer gives it, along with the limits ASOS itself notes — including that the body-measurement chart and Fit Assistant are not available for all items, and that the Fit Assistant is powered by the third-party Fit Analytics.
Labels·What the rule saysEUUK·September 29, 2026·5 min
What UK Law Says About Textile Labels: The 2012 Regulations and Retained Regulation (EU) No 1007/2011
In the UK, textile labelling rests on two instruments that work together: Regulation (EU) No 1007/2011 sets out the labelling rules themselves, and the Textile Products (Labelling and Fibre Composition) Regulations 2012 (S.I. 2012/1102) supply the UK enforcement and offence provisions. This explainer sets out what each instrument covers, where labelling is not mandatory, and how to check what a label must contain.
Labels·What the rule saysEU·September 9, 2026·4 min
What EU Rules Say About Clothing Labels: Fiber Names, Percentages and 'Contains Non-Textile Parts of Animal Origin'
Regulation (EU) No 1007/2011, in force since 8 May 2012, sets out what must appear on textile labels sold in the EU: harmonized fiber names, percentages by weight in descending order, limits on terms like '100%', 'pure' and 'virgin wool', and a mandatory phrase where non-textile parts of animal origin are present. This explainer summarizes what the rule requires, what it does not cover, and how you can check a label yourself.